Everyone knows that after the business presentation comes that big moment when the guests have to make a decision. Will they sign up, or will they let you say “next”? Your role at this point is to help them make that decision, and you can start by sorting the guests into groups.
During yet another trip from Jersey to North Carolina for a presentation, I learned an awesome way to sort the guests. Many people use the “1-10 scale” to ask their prospects where they stand. This method is much more simple. It works best if you have two or three teammates in the room who know how to explain the business. The reason why you’ll need those teammates is because there are three groups to sort the guests into.
1. Who Wants Buy the Product?
Most people attend business opportunity presentations with the intention of learning how to earn money. Not all of them will join; some will be so impressed with your products that they’ll buy them. Might as well get those people out in the open by asking your audience who wants to buy the product.
2. Who Wants to Join the Business?
This is for people who are ready to join the company right then. No questions, they know how much they have to invest, and they are ready to sign the application.
3. Who Has Questions?
Whether it’s a question about the products or the business, this is the group of people who want to know more before making a final decision.
As for the fourth type, you can either let them go, or give them something to think about as they leave.
Each group number must be assigned to one of your three colleagues (or two colleagues, if you intend to speak to some of the guests), who will then follow up with the appropriate action. Have each group sit in a circle at a distance away from the other groups.
If you’re in or near the Raleigh area of North Carolina, and would like to meet with some business professionals, please send me a message. I’ll let you know where and when you can meet, greet, and eat with a powerful team.
Make a nice day!