If you’re like most people, you have certain moments when you have to pause your business. Moments such as driving the kids to school and having Christmas dinner. Speaking of which, winter tends to be hell on Earth for some of us, as passing out flyers is one of the most common marketing tools. Here’s some great news: what if we didn’t have to pause our business?
In his awesome book, How Come That Idiot’s Rich And I’m Not?, Robert Shemin talks about the importance of delegating. For one, creating wealth isn’t all about money; in Shemin’s words, real wealth is time. There’s only so many marketing tools we can use all at once. Manually, at least.
And then there’s passive marketing. In a nutshell, passive marketing is a way of advertising your business in a way that gets prospects to come to you. Some of us may have heard it referred to as “making money while you sleep.” I’ll be going over a few tools that fit this style.
Something I will underscore is that just because these tools will generate leads for you doesn’t mean that they’ll set themselves up or talk to your prospects on their own. Even the best automated machines need a human to program them. Also, these tools are not meant to replace active marketing techniques like conversing with people. That said, here are 10 tools that do the work for you. Honorable mention goes to 4 tools I’ve written entire articles about:
Click page 2 to start the list!